As the Chief Marketing & Government Relations Officer at The Traffic Group, Renata leads the identification and development of new business opportunities while expanding the brand’s presence across multiple market sectors, including federal contracting. She plays a key role in business development efforts within the federal sector, building strategic relationships and positioning the firm for long-term success in government projects. Renata’s responsibilities encompass strategic planning, marketing, and advertising strategy development, and she oversees the preparation of proposals for the firm’s principal departments. Additionally, she directs the company’s public relations program, ensuring continuous visibility and engagement with key audiences.
